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Behind the Scenes: The Magic of Santa

  • Monday, August 30, 2021
  • 9:00 AM - 5:00 PM
  • Virtual


  • Guests who are not a current member of PPI are welcome to attend.
  • PPI Board Member Registration
  • Lifetime members can attend for free. Thank you for your years of service and contributions to PPI.
  • Association event price for current PPI & PPA members
  • If you are currently enrolled in a college level photography program, PPI would like to invest in your future success.

Registration is closed

Behind the Scenes: The Magic of Santa                         

August 30th, 2021

Virtual Class
9:00 a.m. – 5:00 p.m. CST

 Spend a full day with award winning  photographer, Chris Fritchie and learn how niche sessions can change your life. 

You will learn how to find inspiration for your holiday sessions.  Chris's marketing person will join us and share how the sessions are marketed.  

There will also be a special emphasis on why every photographer MUST “shoot for a book.” You will learn why every studio and every client should shoot each session with an album in mind and how this leads to bigger sales.

Learn what Chris is doing as he rebrands his studio and starts over. 


Chris Fritchie and Chris Fritchie Studios is an award winning studio in McKinney Tx. Chris has been a professional photographer for over 14 years, his wife Lori recently joined the studio full time in 2018. Shooting editorial for over 10 years with over 125 Magazine Covers and 1000’s of published images Chris has a vast experience in making a living with photography. The studio has recently received national recognition with it’s Magic of Santa® Experience. In 2018 the studio completed over 200 full :45 minute sessions along with IPS for each client.

Chris's awards and accolades include: Top "Artist" Image for 3 years in a row at TPPA, Top Case in 2020 at TPPA,  and Artist of the Year for two years in a row at DPPA. 

Although he has only been competing at IPC for two years, he received a 2nd Place Grand Imaging Award in the Creative Open and category and last year, his album was nominated for a Grand Imaging Award. 

PPA Members will receive a merit for attending the class. 

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